This category is open to any business that has developed a fully integrated, dynamic and innovative communication strategy.
Judges are looking for the best communication strategy and implementation including communication design, range, techniques and channels, both offline and online as well as effective implementation. Communication can be with staff, customers, partners, suppliers and new markets to promote effective communication of the business, services and/or products.
Communication channels can mean website, video, mobile, games, social media, advertising, email, printed material etc and should be able to be monitored and measured to ensure effectiveness.
